The Ornament Girl’s Guide To Selling Online.
Your site is built, and ready to sell. Now, how will you 'capture' your visitors so that you can turn them into customers? Your email list! This class will walk you through building, growing, and nurturing your subscribers.
The most beautiful site in the world won't sell your crafts, if you aren't showing your customers how amazing they are. And to do this, you need great photos. This class will show you how to take (and edit!) photos that sell - and no, you don't have to be a professional.
Are you promoting your products everywhere you can think of, and still no one's buying? Does it seem like NO ONE appreciates your work? Guess what? You're promoting to the wrong people. This class will show you how to find the RIGHT customers.
Does it feel there are a bajillion other people out there competing with you, and you are getting lost in the crowd? This class will teach you how to stand out in the search engines (Google!), so that if someone is searching for what you have, you'll be the one they find.
Social media can be overwhelming, and it can seem like your posts aren't reaching many people. In this class, I'll show you what I do to receive hundreds (and sometimes thousands) of 'likes' on my posts, and how I've turned those 'likes' into 75K followers, and over 20K email subscribers.
Blogging, product photos, websites, oh my! And then there's social media, licenses, taxes, and email lists... the list of things to do as a handmade seller can feel like it will NEVER end. And guess what? It won't. But... you can make it easier. This class will show you all the things I do to keep it all under control, and still have a life.
This class will show you how to add Affiliate Marketing to your business, in order to not only provide amazing resources to your customers, but also to help you offset the other costs in your business, such as supplies & software.
I am not a lawyer by any means (and I recommend you always consult one if you are starting a biz!), but this class will give you the basics you need to know when getting started, including tax info, sales tax, disclaimers, etc.
I couldn't teach a course about selling online, without including a list of the books that have changed my mindset and my life. I read a LOT of books, and this list includes only the ones that I feel are life-changing.